from the ground up book
 History

From the Ground Up: The First 50 Years of McCain Foods

 

On July 21, 2007, in celebration of the company’s 50th anniversary, McCain published its history in a 250-page hardcover coffee table book. Written by celebrated author Daniel Stoffman, co-author of Boom, Bust & Echo, one of the bestselling titles in Canadian history, and managed by Tony Van Leersum, a 20-year McCain veteran alumni, the book celebrates the success and evolution of McCain Foods Limited.

 

The book chronicles the lives of Harrison and Wallace McCain and the employees – “independent thinkers” – that helped them grow their business into a global brand in the frozen food industry.