Simple and responsible food.
We’re proud that our products are served every day in more than 160 countries around the world, and we want to keep delivering a range of products that provide delicious and nutritious options.
We also know that food is inextricably linked to the health of both people and the environment. The World Health Organization (WHO) is clear that a healthy diet is essential for good health and nutrition. This makes it particularly important that we optimize our product portfolio and source our ingredients in ways that drive positive change.
We’re on a journey to deliver Good Food — food that’s simple, responsible, and meets the needs of increasingly health and environment-conscious consumers.
Key 2024 Highlights.
Good Food Spotlight.

Growing for good: Meeting the demand for more plant-forward food.
In addition to reformulating the nutritional profile of our products, we also ‘grow for good’ by increasing our plant-forward, healthier offerings. By plant-forward products, we mean those that showcase vegetables and are less reliant on animal products. In 2024, we launched several new plant-forward products, including:
- Medleys launched in Canada, a vegetable-forward side dish that meets or exceeds WHO nutrition criteria
- Crispy Broccoli Fries (Health Star Rating 4) and Crispy Cauliflower Fries (Health Star Rating 3.5) in Australia
- Mixed Vegetables and Sweet Corn Cobettes launched in South Africa, as part of our frozen vegetable products
We also seek to meet the rising demand for simple, plant-forward products through our investment in companies such as Strong Roots. In 2024, we acquired the B Corp certified business with a view to expanding its product offering and reach around the world. Since acquisition, we have launched Strong Roots into Foodservice in the UK and Ireland to enable more diverse menu options. We also launched new products including Strong Root’s Crispy Crinkle Fries, a certified two-ingredient product that is low in salt and fat and has no added sugar. The strengthened partnership with Strong Roots follows similar investments to diversify our portfolio, including in Canadian company GoodLeaf Farms’ indoor vertical farms which produce leafy greens.
Our Good Food Commitments.
Read more
in our
Sustainability Report.

